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| 1895 It was in 1895 that Moise Dreyfuss opened his factory in the Swiss town of La Chaux de Fonds. Demand for good value, quality merchandise ensured the business grew quickly. | ![]() |
| 1920s Within twelve years, Georges and Sylvain Dreyfuss opened an office in Britain to import the family watches. The company continued to grow, and in 1925 they introduced the now famous Rotary logo, the "winged wheel". | ![]() |
| 1940 Rotary appointed official watch supplier to the British Army. | ![]() |
| 1987 Robert Dreyfuss joined the company, the fourth generation of a fully independent family company. | ![]() |
| 2000 May Rotary Head Office moves to new premises at Regent Street in London. | ![]() |
| 2001 May Rotary Switzerland move to new offices in Neuchatel. | ![]() |
| 2002 September UK Jewellery Awards 2002 Rotary Watches: winner of the Supplier of the Year Award. October Rotary timepieces sold in over 35 countries worldwide. | ![]() |
| 2003 July UK Jewellery Awards 2003 Rotary Watches: winner of the Supplier of the Year Award for the second consecutive year. | ![]() |
| 2005 Dolphin Standard Rotary announce the launch of ‘Dolphin Standard’ enabling you to swim and dive all day with your watch. | ![]() |